O Estado dos Golpes no Brasil: Como Virar o Jogo Contra as Fraudes

Date of Event: 13 November 2025 Event: GASA Meet-Up

Scams are a fast-rising threat across Brazil, impacting millions of consumers and eroding confidence in digital services. With organised criminal groups adapting their tactics at speed, the scale and sophistication of fraud attempts continue to grow, heightening both financial and emotional harm for victims.

The latest GASA meet-up, The State of Scams in Brazil: How To Turn the Tide on Scams, hosted by the Global Anti-Scam Alliance (GASA) Brazil Chapter, explored new findings from the State of Scams in Brazil 2025 Report. The session brought together leaders from government, industry, and civil society to discuss how Brazil can strengthen prevention, reporting, public awareness, and cross-sector collaboration.

Read the Report – State of Scams in Brazil 2025

Speakers:

• Renata Salvini, Director – GASA Brazil Chapter

• Natalia Kuchar Lohn, Senior Corporate Counsel – Google

• Marcia Netto, Founder and Chief Executive Officer – Silverguard

• Rafael Fernandes, Prosecutor and Chief Planning Officer – Prosecution Office of the State of Minas Gerais

• Sonia Mota, Senior Director – Nasdaq Verafin

Speakers examined key insights from the new research, which shows that 81 per cent of Brazilians encountered a scam attempt in the past year, facing an estimated 252 attempts per person. Seventy per cent reported falling victim, with younger adults among the most affected, while older victims experience the highest financial losses.

The conversation highlighted emotional impact as well as financial harm, with high levels of stress and reduced well-being reported by victims. Panellists discussed the rise of professionalised mule-account networks, the use of corporate entities for fraud, the growing role of artificial intelligence in both attacks and detection, and the challenges of underreporting due to low confidence that incidents will lead to meaningful action.

The discussion also underscored the need for integrated national responses. Speakers emphasised that combating scams requires coordinated action across platforms, financial institutions, government agencies, and enforcement bodies. Examples included behavioural-analysis technologies, data-consortium models, unified public-awareness campaigns, simplified reporting channels, and stronger collaboration between public authorities and private-sector partners.

Watch the full discussion below to learn how Brazil is strengthening its defences against scams.