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Introducing the Scam Footprint Initiative

Forging a Path to Fraud Net Zero

Building a Scam-Resilient Future

The digital world is constantly evolving, bringing with it new opportunities for innovation and connection. However, alongside these advancements comes the ever-present threat of online scams and fraud. To address this pressing issue, we are excited to introduce the Scam Footprint Initiative.

The Scam Footprint Initiative is a collaborative effort involving industry experts, government bodies, financial institutions and technology providers, with the aim to tackle the global scourge of online scams through a unified approach.

Why do we Need the Scam Footprint Initiative?

At the heart of the scam footprint initiative lies a commitment to uncovering the hidden trails left by fraudsters, analysing their patterns and devising strategies to mitigate their impact. By shining a light on the scam footprint, we empower organisations to proactively combat fraud, protect consumers and fortify the digital ecosystem against malicious actors.

  1. Unified Approach: By bringing together stakeholders from various sectors, we can pool resources, share knowledge and develop innovative strategies to combat online scams effectively.

  2. Measuring Impact: Understanding the scale and impact of online scams is crucial for devising targeted interventions. The Scam Footprint Initiative will provide a framework for measuring and analysing the prevalence of scams across different industries.

  3. Driving Action: Armed with insights from the Scam Footprint Initiative, organisations can take proactive steps to mitigate their involvement in scams, protecting both consumers and their own reputation.

As we embark on this journey, we invite feedback and collaboration from all stakeholders. Together, we can create a safer digital environment for everyone.

Stay tuned for the release of the final Scam Footprint Consultation Paper at the Global Anti-Scam Summit Europe in Brussels on 24th & 25th of June, 2024. In the meantime, download the consultation paper, learn more about Feedzai, or access more GASA reports using the buttons below.

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